Amazon brand strategy / positioning case study

BrandStruck
Amazon Brand Strategy Analysis
Amazon
ABOUT

Category:
Electronics & technology – tablets, media players, home appliances; Media & entertainment – publishers, streaming services; Retail – e-retail

Owner of the brand:
Amazon.com Inc.

Key competitors:
eBay, Apple, Google, Netflix

SIMILAR BRANDS
  • eBay Brand Strategy
  • Apple Brand Strategy
  • Google Brand Strategy
  • Walmart Brand Strategy
  • Target Brand Strategy
  • Ikea Brand Strategy
  • Microsoft Brand Strategy
  • Marks & Spencer Brand Strategy
  • Tesco Brand Strategy
  • Boots Brand Strategy
  • Netflix Brand Strategy
  • Hulu Brand Strategy
  • YouTube Brand Strategy
  • HBO Brand Strategy
  • Spotify Brand Strategy
  • Cisco Brand Strategy

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