Panasonic brand strategy / positioning case study

BrandStruck
Panasonic Brand Strategy Analysis
Panasonic
ABOUT

Category:
Electronics & technology – TV sets and home cinemas, home appliances, audio solutions, semiconductors, wearables; Automotive – car accessories

Owner of the brand:
Panasonic Corporation

Key competitors:
Samsung, Philips, Sony, LG

SIMILAR BRANDS
  • Sony Brand Strategy
  • Siemens Brand Strategy
  • Philips Brand Strategy
  • LG Brand Strategy
  • Fitbit Brand Strategy
  • Beats by Dre Brand Strategy
  • Samsung Brand Strategy

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