Virgin

Brand Strategy / Positioning

Category

Media & entertainment – TV & Internet providers, streaming services, radio stations, publishers, events; Telecommunications; Travel & transportation – airlines, ground transportation, hotels, tour operators; Financial services – banks; Gyms & fitness centres; Retail – electronics & technology stores
Owner of the brand

Virgin Group Ltd.
Key competitors

Sky, BT, British Airways, American Airlines, EE, Three, O2, Vodafone, HSBC, Barclays, Santander, Lloyds

Introduction Analysis Evidence References Similar Brands

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