Taco Bell brand strategy / positioning case study

BrandStruck
Taco Bell Brand Strategy Analysis
Taco Bell
ABOUT

Category:
Restaurants – fast food chains

Owner of the brand:
Yum! Brands, Inc.

Key competitors:
Chipotle Mexican Grill, McDonald’s, Burger King, Subway

SIMILAR BRANDS
  • Burger King Brand Strategy
  • Subway Brand Strategy
  • McDonald’s Brand Strategy
  • KFC Brand Strategy
  • Pizza Hut Brand Strategy
  • Starbucks Brand Strategy
  • Dunkin’ Brand Strategy

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