MINI brand strategy / positioning case study

BrandStruck
MINI Brand Strategy Analysis
MINI
ABOUT

Category:
Automotive – cars, car accessories

Owner of the brand:
BMW Group

Key competitors:
Toyota, Honda, Nissan, Ford, Volkswagen, Hyundai

SIMILAR BRANDS
  • Toyota Brand Strategy
  • Honda Brand Strategy
  • Hyundai Brand Strategy
  • Nissan Brand Strategy
  • Ford Brand Strategy
  • Volkswagen Brand Strategy
  • BMW Brand Strategy
  • Mercedes-Benz Brand Strategy
  • Audi Brand Strategy
  • Tesla Brand Strategy
  • Porsche Brand Strategy
  • Ferrari Brand Strategy
  • Harley-Davidson Brand Strategy

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