Martini brand strategy / positioning case study

BrandStruck
Martini Brand Strategy Analysis
Martini
ABOUT

Category:
FMCG Alcoholic beverages – champagne & wine

Owner of the brand:
Bacardi Limited

Key competitors:
Cinzano, Campari, Aperol, Pimm’s

SIMILAR BRANDS
  • Aperol Brand Strategy
  • Campari Brand Strategy
  • Dom Pérignon Brand Strategy
  • Moët & Chandon Brand Strategy
  • Hennessy Brand Strategy
  • Bacardí Brand Strategy
  • Bombay Sapphire Brand Strategy
  • Hendrick’s Gin Brand Strategy
  • Tanqueray Brand Strategy
  • Gordon’s Brand Strategy
  • Absolut Brand Strategy
  • Smirnoff Brand Strategy

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