Diesel brand strategy / positioning case study

BrandStruck
Diesel Brand Strategy Analysis
Diesel
ABOUT

Category:
Apparel – high street apparel, jewelry & watches; FMCG Personal care & beauty – fragrances; Retail – fashion stores, e-retail

Owner of the brand:
OTB Group

Key competitors:
 Levi’s, Wrangler, Pepe Jeans, Lee

SIMILAR BRANDS
  • Levi’s Brand Strategy
  • Zara Brand Strategy
  • H&M Brand Strategy
  • Gap Brand Strategy
  • Uniqlo Brand Strategy
  • ASOS Brand Strategy
  • Louis Vuitton Brand Strategy
  • Burberry Brand Strategy
  • Roberto Cavalli Brand Strategy
  • Hermès Brand Strategy
  • Gucci Brand Strategy
  • Prada Brand Strategy
  • Christian Dior Brand Strategy
  • Chanel Brand Strategy
  • Cartier Brand Strategy
  • Miu Miu Brand Strategy
  • Carhartt Brand Strategy

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