Christian Dior brand strategy / positioning case study

BrandStruck
Christian Dior Brand Strategy Analysis
Christian Dior
ABOUT

Category:
Apparelluxury appareljewelry & watches; FMCG Personal care & beautyfragrances, make-up, face care, body care; Retailfashion stores, e-retail

Owner of the brand: L
VMH Moët Hennessy Louis Vuitton SE

Key competitors:
Hermès, Gucci, Chanel, Prada, Ralph Lauren

SIMILAR BRANDS

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