Global market value for logistics has surpassed $4 tn, which constitutes ca. 10% of the global GDP. Transportation is the quickest growing logistics sector.
UPS claims to be the largest package delivery company in the world, in terms of both revenue and volume.
The logistics & delivery services category, and in particular its B2C part, are being disrupted by constant growth of e-commerce, an increasing role of retail players (e.g. Amazon introducing 1hr delivery service in selected cities) and new technology (e.g. drones).
Key challenges affecting the category include shortage of drivers and increasing Christmas volume trading. The key opportunities, on the other hand, involve value-added services like picking & packing, labelling, basic product assembly and returns management.
Communication themes typical for the category: innovation, performance (efficiency, excellence, timeliness), global character and involvement in CSR activities.