National Geographic

Brand Strategy / Positioning

Category

Media & entertainment – TV channels, magazines & newspapers; Non-profit organisations; Kids products – publishing & media; Education & art – educational resources; Travel & transportation – tour operators; Retail – e-retail
Owner of the brand

National Geographic Partners LLC (a joint venture between The Walt Disney Company – 73% and the National Geographic Society – 27%)
Key competitors

Discovery, Animal Planet, History Channel, BBC Earth

Introduction Analysis Evidence References Similar Brands

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