Ever felt underprepared in a brand conversation?
If you are, or want to be, a strategist, there are certain brand case studies you simply need to know. They will sharpen your thinking and back up your recommendations when needed.
A great strategy is often not enough and you might need proof that someone, somewhere has done it before.
These are the 39 case studies that will make you a more convincing strategist.
The Reference Point for Professional Strategists
Strategic frameworks will take you only so far. What separates a good strategic thinker from a great one is knowing what real brands did, why it worked and why sometimes it didn’t.
This PDF is a curated collection of 39 essential case studies, each one highlighting a specific brand challenge.
What’s inside:
- Strategic and not so obvious lessons from brands such as Airbnb, Apple, Ferrari, Nespresso, Nike, Nutella, Salesforce, Uber and 31 others
- A wide range of strategic themes: from rebranding and repositioning to brand architecture, premiumisation, mainstreaming and various growth strategies
- A diverse mix of B2B and consumer, low cost and luxury, challengers and market leaders
- Each case study includes BrandStruck’s own strategic take
- Written and curated by BrandStruck founder, Magda Adamska, with 20+ years in brand strategy; NOT written by AI

£39 | Instant download
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BrandStruck for 10+ years has been the go to online database of 250+ regularly updated brand strategy case studies.