Hershey’s brand strategy / positioning case study

BrandStruck
Hershey’s Brand Strategy Analysis
Hershey’s
ABOUT

Category:
FMCG Food – confectionery and chocolate

Owner of the brand:
The Hershey Company

Key competitors:
 Nestlé, Ferrero, Snickers, Mars, Cadbury

SIMILAR BRANDS
  • Cadbury Brand Strategy
  • Ferrero Brand Strategy
  • Nutella Brand Strategy
  • Nestlé Brand Strategy
  • KitKat Brand Strategy
  • Snickers Brand Strategy
  • M&M’s Brand Strategy
  • Maltesers Brand Strategy
  • Oreo Brand Strategy
  • Magnum Brand Strategy
  • Ben & Jerry’s Brand Strategy
  • Häagen-Dazs Brand Strategy

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